Kudos to the joint Altimeter Group and Web Analytics Demystified report on Social Marketing Analytics. Jeremiah Owyang and John Lovett provided an in-depth social media measurement framework.
But is it enough? The answer is no.
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Kudos to the joint Altimeter Group and Web Analytics Demystified report on Social Marketing Analytics. Jeremiah Owyang and John Lovett provided an in-depth social media measurement framework.
But is it enough? The answer is no.